Who we are
What we do
How we do it
Spotlight
We are Bright Space – a strategy led creative consultancy for businesses that want to make a difference
Energising an event
Tokamak Energy
A visual identity for a flagship professional services conference
PM Forum
Presenting a metal trader's first Sustainability Report
Gerald Group
Purpose and brand for growth
Plexus
Evolving the brand world for a global LPG leader
Petredec
Bringing purpose to life for plastics
DuPont Mobility & Materials
Energising a global fusion company's brand
Tokamak Energy
Unlocking purpose for fintech banking
ClearBank
Opinion
Realising a more practical approach to purpose
Ian Firth
Why do so many professional services firms fall at the first hurdle when it comes to defining their purpose?
Opinion
Think with your head not your heart.
Ian Firth
Strategic brand transformation must be driven by data and business strategy rather than emotional attachment or public opinion, even when the goal is to create emotional connections with customers.
News
Less than half of top professional services firms have a clear purpose, Bright Space study reveals
Bright Space study, ‘Missing the Point of Purpose’, reveals a significant gap between firms claiming to have a purpose and those effectively implementing it.
Opinion
How to talk to your people effectively
Ingrid Brown
In September, Ingrid Brown ran a workshop at the PM Forum conference on internal communications’ role in driving engagement. Read on for her insights and learnings from the delegates.
